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Boost Your Brand with High-Quality Video Aesthetics

The Importance of Time-Consuming, High-Quality Aesthetics in Video Production In the dynamic landscape of video content, the quest for high-quality aesthetics may seem time-consuming, but the investment pays off in numerous ways. Jhoel Flores, a key team member, highlights this by stating, “This is mainly to increase the production value of the videos and for…
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The Movie Minute with Madeline, Episode #8

Hey everyone, Madeline here again with another entry in The Movie Minute. Last week, we discussed how lighting and exposure can make or break the finished video. So this week, the topic is on another element that is just as vital: having high-quality audio! While it is true that many modern cameras have a built-in…
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The Movie Minute with Madeline, Episode # 7

Greetings all, Madeline from Poor Bear here, back at it again with another entry in The Movie Minute– today we’ll be focusing on a key element of photography- lighting and exposure! To get a better idea of what exposure is and why it’s vital to have control over, let’s first look at the basic function…
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The Movie Minute with Madeline, Episode #6

Greetings all, Madeline here, back with another entry in The Movie Minute, this time with a focus on a subject that’s often a point of contention in the filmmaking world, especially in recent times: the use of artificial intelligence in filmmaking! Not too long ago, AI sounded more like a fictional technology straight out of…
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The Movie Minute with Madeline, Episode #5

Hey everyone, Madeline here, back at it again with another entry in The Movie Minute, this time focusing on an essential part of the editing process: proxies! So what exactly is a proxy? First, some background: When editing projects, we first have to import the raw footage from the camera, which often consists of video…
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The Movie Minute with Madeline, Episode #4

Hey all, Madeline here again with another entry in The Movie Minute. This week’s topic will be on the two main media used for shooting movies: digital and film stock. Believe it or not, both mediums remain in use today in modern cinema. But what are the major differences and why do some directors and…
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The Movie Minute with Madeline, Episode #3

Hey all, Madeline here once again with another entry in The Movie Minute: This time on the primary product that I work on here at Poor Bear: short-form content, also known as “reels”. With the rise of social media and online content creators, especially on platforms like Instagram and TikTok, short-form content has become an…
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The Movie Minute with Madeline, Episode #2

Hey everyone, Madeline from Poor Bear here, back again with another entry in The Movie Minute! Frame rates, frame rates, frame rates! Everything we see on a screen from movies to video games and sports, is shown as a series of frames, or still images, that are displayed rapidly in succession to give the illusion…
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The Movie Minute with Madeline, Episode #1

Hey all, Madeline here. This article will be the first in The Movie Minute with Madeline, a series of recurring articles about movies and filmmaking! As filmmakers and storytellers, we often get asked about why and how we are able to use the art of filmmaking to tell amazing stories. So, why not start this…
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Telling Stories to Win Business

Jacob Centeno Poor Bear Stories, Creative Director I’ve spent my entire life using story as a means to grow. In college, I shared my story while traveling and studying abroad in Australia, Turkey, France & Spain and gained friends all over the world. I’ve delivered speeches on my dad, SCPO Dan Healy, who was KIA…
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C2CT Conference Highlights: Empowering the Next Generation of Professionals

Good morning! Madeline from Poor Bear here once again, back with another update.  Over the last full week of July, Jake, Chase, Mica, and I visited Tampa for the Special Operations Warrior Foundation’s College to Career Transition conference (C2CT). Much like Operation EPIC back in June, this was an event I once attended as a…
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